Wednesday October 2nd

    Day

  • DAY 1
  • Networking Activities
  • One-to-One Sessions
  • Panel Discussions
  • Others

  • 09:00 - 09:15 | 15 mins

    Registration and Welcome Coffee  

  • 09:15 - 09:30 | 15 mins

    Welcoming Speech and Industry Overview  

    Ariel Barlaro, VP Americas, Dataxis

  • 09:30 - 10:10 | 30 mins

    Live sport streaming strategies without latency.  

    Streaming vs. satellite
    Best low latency CDN strategies
    Impact of 4K on sports streaming.
    Evolution and status of Latin American broadband network.

  • 10:10 - 10:30 | 20 mins

    Delivering the Best Fan Experience – Scalability, Reliability, and Flexibility of the Cloud for Live Sports  

  • 10:30 - 11:00 | 30 mins

    Sports Streaming and Betting platforms in Latin America.  

    Regulation limits to betting services in Latin America
    OTT gambling transaction initiatives
    New blockchain betting platforms
    Betting companies and OTT partnerships.

  • 11:00 - 11:30 | 30 mins

    Coffee Break & Networking Sponsored by Synamedia  

  • 11:30 - 12:00 | 30 mins

    The boom of eSports in Latin America  

    Local leagues (as in Mexico or Brazil) or branches of global leagues
    Is there a room for Latin e-sports OTTs or TV networks?
    AI and AR for e-sports
    Multi-platform e-sports strategies (Twitch, YouTube, Twitter).

  • 12:00 - 12:30 | 30 mins

    Fan engagement strategies for Latin American audiences  

    Social Networks and Sports in Latin America
    Live production of short videos and live streaming
    Fan engagement campaigns & social hubs
    Social TV strategies

  • 12:30 - 13:00 | 30 mins

    Sports, OTT and Social Networks for right holders  

    Video and Multiscreen fan engagement for Leagues and Teams
    The importance of social networks: live broadcasting or specific new content
    The role of Leagues and Federations in fan engagement and leverage of rights value
    New ways of video content monetization in social networks

  • 13:00 - 14:00 | 60 mins

    Lunch Sponsored BY AWS ELEMENTAL  

  • 14:00 - 14:30 | 30 mins

    When and how sport tv networks should create an OTT offer?  

    Why to create a D2C for Latin America, US Hispanic and global?.
    Subscription and ad-supported models.
    Leagues and niche sports

  • 14:30 - 15:10 | 30 mins

    How to fight live sports piracy?  

    Advanced detection, AI and real-time monitoring.
    Protecting Premium Live Sports from Streaming Piracy
    Watermarking: forensic investigations and legal actions
    Where Latin American sports piracy is coming from?
    Best regulations and court practices against sports piracy in Americas 

     

  • 15:10 - 15:40 | 30 mins

    OTT for teams and leagues in Latin America  

    What is the best subscription approach: OTT for leagues or for teams?
    Best leading cases of OTTs for teams in Latin America
    Content strategies in OTTs for teams. Advertising and subscription models
    Value of fan Latin America fan diaspora and global OTT distribution

  • 15:40 - 16:10 | 30 mins

    New advertising strategies and platforms for sports  

    Branded OTT App
    The role of the second screen in sports TV advertising
    Targeted advertising for sports TV and multiscreen
    Augmented Reality in sports TV advertising
    How to manage premium sports content in the programmatic advertising era

  • 16:10 - 16:40 | 30 mins

    Coffee Break & Networking  

  • 16:40 - 17:10 | 30 mins

    D2C challenges for sport TV networks  


    What should be included in the D2C business?
    Importance of subscriber authentication
    Best practices for application code protection
    Multi-platform strategies

  • 17:10 - 17:40 | 30 mins

    Why to set up an OTT with Latin American sport content and how to monetize it?  


    Subscription, freemium, live PPV and ad-supported models.
    Secondary leagues & niche sports
    Cloud platforms & services for new OTTs
    Why to create a D2C for Latin America, US Hispanic and global?.

  • 18:00 - 19:00 | 60 mins

    Cocktail